Work/Sabana GrillsInteractive story

HIART / Sabana Grills / DESIGN STORY

A flame with a name.
An identity at the table.

Sabana Grills connects lettering to heat and food, carrying those cues into clothing, print and packaging.

Begin the story ↓
Sabana Grills
From the original project boards

01 / THE QUESTION THAT OPENS THE STORY

How do we give a restaurant character
before the food arrives?

The files include a concept board, colour explorations and applications. We read the flame and lettering, then follow how colour changes the identity’s mood.

02 / EXPLORE THE IDEA

Colour changes the tone.

Choose a step to reveal another reading of the idea.

Heat in the symbol

Heat in the symbol

The flame places grilling at the centre, beside expressive Arabic and Latin lettering.

Flavour needs a cueThe cue becomes a materialThe material carries rhythm

03 / FROM IDEA TO IDENTITY

01 / 03

Flavour needs a cue

The symbol does not depict one dish; the flame introduces the food category.

02 / 03

The cue becomes a material

The mark enters clothing, bag and card in different compositions.

03 / 03

The material carries rhythm

The red pattern links the menu and packaging through repetition.

THE NEXT CHAPTER

Every identity has a path.
Discover the next one.

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